Borjan Brand


Borjan is a Pakistani shoe brand that was founded in 1995 by Hussain Ali Khan, who had been in the shoe industry for over 20 years. The brand started as a small shoe store in Rawalpindi, Pakistan, but quickly grew into a popular shoe brand in the country.

Borjan’s focus has always been on providing high-quality shoes that are both stylish and comfortable. The brand offers a wide range of footwear for men, women, and children, including casual shoes, formal shoes, sandals, and boots.


History of Borjan

In the early 2000s, Borjan started expanding its presence in Pakistan by opening new retail stores in different cities. By 2008, the brand had over 50 retail stores across the country, and it continued to grow over the next few years.

In 2012, Borjan launched its first international store in Dubai, UAE, marking the brand’s entry into the international market. Since then, Borjan has opened stores in other countries, including the United Kingdom, Canada, and Australia.

In addition to its brick-and-mortar stores, Borjan has also developed an online presence, allowing customers to purchase its products from anywhere in the world. The brand’s online store offers a wide range of shoes, as well as bags and accessories.

Today, Borjan is one of the most popular shoe brands in Pakistan, and it continues to expand its presence both in the country and internationally. The brand’s focus on quality and style has helped it build a loyal customer base, and it is known for offering shoes that are both fashionable and comfortable.

The Company

Borjan is a part of the RAFUM GROUP which has retail as its central business. Borjan’s core is footwear and accessories and it offers the individual a flair of fashion through an offering of diversity in footwear designs, ranging from modern to chic to sophisticated and classic.

Borjan is now a retail company with a brand recognized across the country’s landscape. It spares no effort to deliver exceptional product value and service through more than 1000 employees and over 145 outlets across 75 cities in Pakistan. Borjan has stayed the course of its vision and established its first outlet in Middle East Market in 2014. It plans to expand in the MENA region as opportunities arise.


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