Top 10 Fashion Brands of Pakistan 2022

Fashion is the part of everyone’s life no matter what is the age of that guy. Even if someone doesn’t follow the latest fashion trend or doesn’t make a change his/himself assumed as not living in life. So fashion becomes necessary to live in society.

In Pakistan people also follow fashion trends according to their choice. In the past two decades Pakistani people aware of fashion and style. Pakistan’s top fashion designers including HSY, Nomi Ansari, Sana Safinaz and hundreds of other fashion designers of Pakistan helps people to intellect with the latest fashion trends. These brands offer all variety related to fashion including clothing, shoes, bags and other accessories. Now you have no need to shop from different outlets choose the brand and get it from a single outlet.

  1. Nishat
  2. Khaadi
  3. Limelight
  4.  Sapphire
  5. J.
  6. Outfitters
  7. Sana Safinaz
  8. Alkaram
  9. Gul Ahmad
  10. Stylo


Nishat Linen is one of the largest Pakistani retailer based in Lahore Pakistan. NL is the well-equipped, modern style fashion brand of Pakistan. They blend the eastern and western styles according to cultural values with the latest design and ideas. They offer a huge collection of Women’s clothing, Men clothing, Shoes, Kids collection, Accessories, Home Linen, and Bed Linen in one place. They are most famous for their outstanding ready-to-wear and unstitched clothes collection. It is assumed as one of the top-selling bran from the last few years and still, it is a demanding brand.  They serve in worldwide countries with a total of 69 outlets.


Khaadi is Pakistans well a famous brand working since 1998. Khaadi has a total of 46 of its outlets from which 17 outlets present in Pakistan and others are in Asia, Europe, Australia, America, Northern America, and the Middle East. Its founder and CEO is Shamoon Sultan. It’s headquartered is present in Pakistan and the largest store outside Pakistan existing in Mirdiff City Center in Dubai. Khaadi offers Unstitched, Ready to Wear, Kids collection, Accessories, Home and Beauty products. They offer their products at their outlets plus at their online store. They provide free shipping on shopping above 2000 Pkr at their online store.


Limelight started in 2010 with 55 outlets in different cities of Pakistan. Their unique limelight theme attracts everyone. Limelight is much popular among Pakistani people due to their unique prints and styling. They offer a huge collection of formal & casual wear, for women, kids and men’s wear, bags, wraps, sleepwear, shoes, jewelry, and accessories. Limelight’s collection attracts due to its high quality and less cost that is the reason it got high popularity within a few years and now at the top of most selling brands in Pakistan. They offer the latest stock collection every month available both at their outlets and online. They offer free shipping in Pakistan starting with a minimum purchase of 890 only.


Sapphire is a big name in the textile industry of Pakistan working since 2014. They offer stitched and unstitched ready to wear, western wear, men’s wear, kids collection, kids collection shoes, bags, and home accessories. They provide outclass design and high-class fabric that attracts everyone. Its stores are present in Lahore, Karachi, Islamabad, Faisalabad, Multan, Sialkot, Gujranwala, Bahawalpur, Mandi Bahauddin, Sheikhupura, Abbottabad, Swat, and Peshawar.

Junaid Jamshed (J.)

When we talk about Pakistani traditional wear J. is the top leading brand that provides Pakistani cultural dress shalwar kameez embellished with the latest embroidery, Gota Kinari and Block Prints. J. brand was established in 2002 in order to provide cultural dress shalwar kameez dresses and now it becomes the complete apparel brand. Now it becomes much popular not only in Pakistan but also in South East Asia. J. now has above one hundred outlets in Pakistan and 20 plus outlets in different countries including the UK, Australia, Canada, New Zealand, and UAE. They offer a huge variety in eastern wears of all ages for men and women, perfumes, footwear and accessories.


Outfitters step in in the fashion industry of Pakistan in 2003 with their exclusive fashion trends. Outfitters providing a huge collection for women including Shirts T-Shirts, Sweatshirt, Denim, Trousers, Jumpsuit, Skirt, Tights, Scarves, Sweater, Jacket and Cape Shawls. They also offer all apparel collection also for men. They launched a collection for kids in 2008 as Outfitters Junior, concentrating on kids’ fashion. Outfitters have 60+ outlets in different cities of Pakistan also offers free shipping at the shopping of above 2500. This brand is much popular among teenagers. Its ethnic by outfitters collection is loved to wear among ladies.

Sana Safinaz

Sana Safinaz is one of the top fashion retailers of Pakistan based in Karachi. Sana Safinaz is producing the latest styles and exclusive prints in their clothing and also produces accessories including, jewelry, shoes and many more. Business is owned by two friends Sana Hashwani and Safinaz Muneer in 1989 and they celebrated their silver jubilee in 2014. They serve in Pakistan as well as around the globe at 30 different locations. They offer a large variety of clothing and accessories which represents the unique combination of eastern and western style. Their products are also available at their online store at really affordable prices.

Al Karam

Alkaram is another big name in the fashion industry of Pakistan. Alkaram studio started in 2011 and now their 42 outlets spread up around the country. They offer a huge collection of premium quality clothes and accessories at discounted rates for men and women. They offer the most stylish, reliable, trending, and high-quality products for all ages from kids to mature personalities. You can check their latest collection at their online stores and visiting their outlet near you. Their bed sheets are also much famous due to high durability.


Gul Ahmad Textile Mills Ltd is one of the top retailers of Pakistan. The company came into being in 1953 and made rapid progress since the time of its establishment. A big chain of its outlets presents in the country by the name of ideas by GulAhmad. They mostly produce Products Fabrics, bedding, yarn, apparel, and accessories. Their products not used by the country but also export at a worldwide level. Now more than 100 outlets are present in the country with wide products range from home accessories to fashion clothing.


Stylo is a Pakistan based fashion brand most famous in making ladies’ shoes. Stylo is originated from Anarkali bazar Lahore in 1974. They offer a large variety of shoes, ready to wear collection, bags, jewelry, and other accessories. They also offer shoes for babies and kids. Now Stylo has been spread over the country with a total of 140 outlets in small and big cities of Pakistan. It is not expanded to other countries but in Pakistan, it is loved to buy due to the high durability of their products.

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